Skip to content
GenPageHelp center

Analytics overview

Find your dashboards under Optimize → Analytics, and read the Traffic Overview board with its date range and landing-page filter.

· For owners, admins and members

On this page

Analytics collects every dashboard in your workspace in one list, and Traffic Overview is the board most people start on. Open it from Optimize → Analytics in the sidebar.

What is in the list

  1. Click Analytics in the sidebar. The list holds three dashboards GenPage builds for you — Traffic Overview, Visitors & Sessions and Engagement & Performance — plus four tool pages: Google Ads, Heatmap, Session Replays and Form Submissions. Any board your team creates is listed here too.

    The Analytics list showing three GenPage dashboards and four tool pages, with the Traffic Overview row highlighted

Use the All dashboards and My dashboards tabs to hide the GenPage ones, Filters to narrow by Type or Created by, and the search box to find a board by name or description. New Board starts a board of your own.

Read the Traffic Overview board

  1. Click Traffic Overview. Six numbers run across the top:

    • Unique Visitors — how many separate visits your pages recorded.
    • Page Views — how many times those pages were loaded.
    • Click Rate and Engagement — the share of visitors who clicked at least one button.
    • Session Duration — the average time a visitor spent on a page.
    • Button Clicks — how many button clicks were recorded in total.

    Under them sits the Visitors & Views chart, then Top Sources, Top Countries, Devices and Browsers.

  2. Pick a period from the date button. The choices are Last 24 hrs, Last 48 hrs, Last 7 days, Last 30 days and Custom Range; boards open on Last 7 days.

    The date menu open on the Traffic Overview board with Last 30 days highlighted
    Traffic Overview for the last 30 days, with the six headline numbers, the Visitors & Views chart and the Top Sources and Top Countries cards

  3. To look at one page on its own, open Filters, choose Landing Page, then pick the page. All Landing Pages puts everything back.

    The Filters popover with Landing Page chosen and the list of landing pages open

When the board is empty

A brand-new workspace has nothing to show yet: the numbers sit at zero and the breakdown cards say No data yet. They fill in once real visitors open a published landing page. Visits from your own team are left out — GenPage skips the IP addresses your teammates last signed in from — and so are crawlers and bots. If a page you expect traffic on stays at zero, widen the date range first.

Was this article helpful?

Related articles